Not A Bad Thing Ceramics in Deadlock(9/25/2011)

Raw materials soared, difficult to recruit workers, restructuring and upgrading, environmental protection, price regulation, and the RMB appreciation followed a series of questions had a keen perception of the industry: ceramic industry's winter is crashing struck. But bad situation is not necessarily a bad thing.

First of all, this is a reward for enterprises that have strong foundation. Through this crisis, allowing enterprises to fully appreciate the quiet before the pay is rewarding, because he can calm response. Perhaps the momentum of smooth development of the industry, when many companies are not bad in a bad case of a share can also usually strictly regulate the management of a rare sense of importance. However, once the crisis came, the level is established.

Secondly, certain aspects usually not enough for some excellent companies, this is a forced growth and consolidation opportunities, in order to save themselves, restore and response to mature. There are laws of nature, survival of the fittest, a development of the industry, also has its own law of development, throughout the development process, inevitably after a time of crises, eliminate part of the backward and unable to adapt to change, and ultimately leave some good of. The elimination processes itself, but also prompted some companies' self-help behavior, in the process of self-help, has grown up.

Third, for most ordinary business, is to provide a more opportunities coming to the fore. There is a saying that good: to be heroes in the current situation.

Finally, the crisis in some of the flaws of the enterprise itself, eliminate by natural, healthy development of the industry as a whole. Thus, we reaffirm the conclusions: the difficulties currently facing the ceramic industry, rapid and healthy development of the industry benefit. Like chess, appears to be dead end, in fact, hidden way out, the key is to see whether the decision-makers can control properly.
(Author Mosaic and Tile, China Leiyuan 9/25/2011)

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